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Building your Brand

Liz Mosley

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Еженедельно
 
Graphic Designer Liz Mosley wants all you small business owners to build businesses that you LOVE and feel confident about promoting. Through her decade of branding and design experience and with the help of her guests, she shares top tips to take the fear out of selling and building your brand. Produced by: Lucy Lucraft (Instagram @lucylucraft Cover illustration: Matt Joyce (Instagram @mattjoyce_illustrator)
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Built by Business: Amazon FBA, E-Commerce, Brand Building

Andy Isom | Amazon FBA Seller & Agency Founder

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Welcome to Built by Business — the Amazon FBA and E-Commerce podcast for brand builders, operators, and sellers who know this game isn’t easy, but they were made for it. I’m Andy Isom — Amazon seller, ecom brand owner, and founder of the Weavos agency — sharing real-world strategy from inside the trenches of building profitable brands. You're going to learn about selling on Amazon FBA, E-Commerce strategies and marketing, entrepreneurship, and online business. Whether you’re launching your f ...
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Brand Building: Living the Whole Picture is the go-to podcast for ambitious women ready to elevate their visibility, build authentic confidence, and become the face of their brand. Hosted by luxury portrait photographer, author, educator, and former influencer Jama Pantel, this podcast delivers actionable strategies on personal branding, photography, and business growth—so you can step into the spotlight with clarity and purpose. If you've ever felt unseen in your industry, struggled with co ...
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Greats is a Brooklyn-born sneaker company that aims to flip the traditional business model on its head by selling beautifully designed shoes direct to consumer. Greats CEO and Founder Ryan Babenzien talks about how his marketing background at K-Swiss and Puma helped him build his company and how to keep brands relevant in an ever-changing digital world.
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Building the Brand

Bert Copple

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Ежемесячно
 
Follow the journey of Bert Copple as he builds a new business and brand, Canteen Golf & Billiards, from the ground up with insights from industry and business leaders and influencers.
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Building A Brand

Building A Brand

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Unlock the secrets to building a remarkable brand on this episode of 'Building a Brand' podcast. Join hosts Matthew Stafford, Josh Robinson, and David Ferree as they delve into the artistry and strategy behind brand building. This engaging discussion is packed with actionable insights, ensuring entrepreneurs and brand enthusiasts alike walk away with valuable knowledge. Don't miss out—tune in to craft your brand's success story with a touch of fun along the way. David's innovative belt at an ...
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Building A Soul Aligned Biz & Brand

Marina Nikiforov

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Hello, My name is Marina I am so happy that you are here, my goal with this podcast is to empower, inspire and shift you into action. This podcast is for the person who knows they have a calling on their life, they have a passion and purpose they know they must live out.
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Welcome to The Cut-Thru: All Things Strategy and Brand Building' where I discuss all things Strategy and Brand Building. I share my Thoughts and opinions on advertising related topics with strategy at the centre of it all. This is for anyone and everyone in the industry of building and growing brands: professionals, lectures and students.
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The Business of Blogging, Photography, Influencer Marketing & Professionalism, specifically from the point of view of India. I bring 16 years of experience working as a professional photographer, artist, social media influencer & business consultant to the "podcast-table". Online Brand Building, Social Media Strategy, Influencer Marketing for Brands, Digital Marketing, Social Media Marketing, The Business of Photography, Professionalism & Pricing, Pricing Your Services, Professional Photogra ...
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The Real Personal Branding podcast is your behind-the-scenes look at how thought-leaders, speakers, authors, and coaches have built their businesses, elevated their personal brands, and created lives that truly make them happy. My name is Lauren V. Davis and I am not interested in the fluff, I want to know everything it took to get there. The highs and lows, the celebrations and the messy middle. which is why I believe in bringing you honest conversations with the people I interview and the ...
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Building a Modern Employer Brand podcast is a weekly podcast that brings you a modern breath of air into employer branding and other HR marketing! This podcast is for all modern-minded HR/Talent marketing practitioners who want to learn how to influence talents with messages and marketing in a world where attention is no longer a default. This podcast is brought to you by Employer Branding Agency Emine and hosted by Susanna Rantanen. Susanna is Finland's best-known employer branding expert a ...
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Building your Brand Foundation

Thad Cox | Brand Specialist & Consultant using strategy driven branding that combines creativity and

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Whether you are looking to launch a brand, shake up a new category, or you just need help clarifying your message, I can help. I’ve used my Brand Foundation Programme to help businesses of all sizes connect with customers by defining their purpose, clarifying their values and telling their story.
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Building A Brand While Mommin'

Building A Brand While Mommin’

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I'm just an ordinary mom that finally made a decision to listen to her intuition to BIRTH the voice, that I so deeply needed to hear. Take a deep dive with me, as I reveal the messy, beautiful and imperfect parts of my life.Leaving you inspired and ready to take action in redesigning your LIFE - so that you can get out of your own way.
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Every Wednesday, Host Ethan Abramson talks to your favorite furniture makers and woodworking professionals to give you a look at - the business behind the furniture business. Learn about how these entrepreneurs went from just keeping the lights on to succeeding in the industry. Go inside their companies, inside their pricing, and get inside their heads as they teach you about what they have done both wrong and right along their journey to get to where they are today. To learn more about the ...
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If you enjoyed this episode please leave a 5* rating and review! In this episode, I'm absolutely thrilled to chat with Sarah Holmes, the brilliant owner of two physical shops in Scotland, Pencil Me In and Seasgair. Sarah has done an incredible job of not only marketing her shops to become must-visit destinations but also cultivating a strong person…
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Send us a text Episode Summary Ever looked at a photo of yourself and felt that sinking feeling—“That doesn’t even look like me”? Or worse, felt a wave of judgment that had nothing to do with how you look—and everything to do with how you feel? In this episode, we’re talking about why being photographed feels so vulnerable—and how to begin taking y…
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Amazon SEO isn’t just about your title and backend keywords. One of the most underrated ways to increase traffic and conversions is through your product Q&A section—and most sellers are completely overlooking it. In this episode, Andy Isom breaks down how Amazon’s A10 algorithm rewards listings with depth and clarity, and why the Q&A box on your li…
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Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you. KEY TAKEAWAYS Leadership presence is like perfume; it's the scent you leave in a room. Try setting waypoints instead of rigid goals - trying something, reflecting on the lessons and what you enjoyed, then determining your next …
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What if I told you your employer brand already exists—and it’s silently telling the world what kind of leader you are? In this episode, Susanna Rantanen—creator of the Magnetic Employer Branding Method™—reveals why employer branding has become your leadership advantage. Discover how story-driven employer branding connects your business strategy, va…
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On today’s REAL Personal Branding podcast, Lauren shares a special replay of her guest appearance on the Travis Makes Money podcast with her longtime friend, Travis Chappell. During their candid conversation, Lauren opens up about her journey from selling rocks as a kid to running a brick-and-mortar record store and ultimately growing a thriving pe…
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On 13th May 2025, US President Donald Trump and an entourage of US CEOs such as Jensen Huang, Arvind Krishna, Andy Jassy, Lisa Su, Alex Karp, Travis Kalanick, Jane Fraser and Elon Musk visited the Kingdom of Saudi Arabia. Its Crown Prince Mohammed bin Salman took this opportunity to announce ambitious plans to establish the kingdom as a world leade…
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Think your Amazon product isn’t selling because it’s too expensive? The real problem might not be your price—it might be your branding. In this episode, Andy breaks down the difference between being overpriced… and being under-branded. You’ll learn how perceived value impacts conversion rate, and why strong branding—not discounts—is the real way to…
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In this episode of Built by Business with Andy Isom, we walk through the exact process our agency uses to audit Amazon brands and identify the biggest opportunities for profit, growth, and operational clarity. Whether you're a 7-figure seller or just starting out, this is the checklist you didn’t know you needed. Stop guessing and start auditing li…
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Amazon is less competitive than it was four years ago—and it’s not just a feeling. It’s backed by data. In this episode, Andy breaks down key insights from a recent Marketplace Pulse article showing how casual sellers have exited the platform, leaving behind stronger, more strategic brands. Read the full article here: https://www.marketplacepulse.c…
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In this episode, Andy breaks down what conversion rate actually means on Amazon, how the data is split between different tools, and how to avoid making decisions based on the wrong numbers. You’ll learn the difference between session-based CVR and ad clicks, how attribution inflates your results, and what to track weekly to know if your product is …
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3D product listings and augmented reality tools are no longer future tech—they’re live, tested, and converting at higher rates. In this episode, Andy breaks down a powerful article about Fibbl, a startup making it fast and affordable for brands to create interactive 3D models of their products. You’ll hear how Samsonite saw a 50% lift in conversion…
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This massive brand is officially back on Amazon—for real this time. After a five-year hiatus, one of the world’s most iconic brands is once again selling directly on the marketplace. But what changed? And why now? All my resources and services can be found here: www.andyisom.comAndy Isom
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Welcome to another episode of Building Your Brand! Today, I'm thrilled to be chatting with the incredible Kira Matthews. Kira is a mindset and confidence coach who truly embodies the power of self-belief. She specialises in helping creators, founders, and freelancers unlock their most confident selves to achieve those big, bucket-list dreams. In th…
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Amazon is powerful—but it’s not the whole game. In this episode, Andy breaks down the key differences between building an Amazon-first brand and building a true e-commerce brand. From platform dependency and customer ownership to exit multiples and long-term equity, this episode helps sellers see the bigger picture. You’ll learn: Amazon Brands Vs. …
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Send us a text Episode Summary Hey y’all—it’s your podcast bestie Jama! I’m currently on vacation soaking up the Arizona sun, but I couldn’t leave without sharing a few quick tips that might just change how you see yourself in photos. We all take pictures on trips, but how many do we actually like of ourselves? If you're tired of overthinking or av…
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Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you. KEY TAKEAWAYS The consequences of your choices go well beyond you. Being aware of the wider systems creates opportunities for us to be responsible for the consequences of both our direct and indirect influence and behaviour. Wh…
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In today’s e-commerce world, do you launch from scratch—or buy a brand that’s already working? In this episode, Andy breaks down the critical decision every brand builder faces: when it makes sense to build your own brand from zero, and when buying an existing business is the smarter, faster play. With seller fatigue rising and undervalued Amazon b…
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Forget tech startups and viral apps—some of the wealthiest entrepreneurs in America are getting rich off carpet removal machines, beer distribution, and car floor mats. In this episode, Andy break's down the Wall Street Journal’s article on the “Stealthy Wealthy” a growing class of business owners quietly building serious wealth through unsexy, tra…
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This week, a logistics startup backed by a recent $200 million funding round made a bold move to challenge Amazon’s dominance—and Walmart quietly beat Amazon at its own game: profitable, fast e-commerce delivery. In this episode, I break down what Stord’s acquisition of UPS’s Ware2Go actually means for brand owners, why Walmart’s store-powered fulf…
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Most Amazon brand owners blame ads for shrinking profits—but the real killer might be hiding in your inventory. In this episode, I break down the silent profit leaks that sneak past your ad dashboard but impact your P&L: slow sell-through, poor inventory utilization, over-ordering, and mounting FBA storage fees. I’ll give you a practical checklist …
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Too many brand owners treat Amazon like the finish line. But if you want to build a real business, Amazon should be the launchpad—not the whole rocket. In this episode, I share why the smartest brands use Amazon as a cash flow engine to fund long-term growth: content creation, product development, email list building, and true customer ownership. I…
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Want to rank faster and pay less for traffic? Stop thinking inside the Amazon box. In this episode, I break down why off-Amazon traffic—like Google Ads, TikTok influencers, and external link strategies—can help you rank higher and lower your ACoS. Amazon’s A10 algorithm actually favors external traffic that converts, and with tools like Amazon Attr…
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Why do so many brilliant strategies fall flat in execution? One word: buy-in. And what unlocks buy-in? Not data. Not directives. Stories. In this episode of the Story-Driven Business Podcast, modern employer branding gal Susanna Rantanen unpacks the power of storytelling as the most underrated – and underused – leadership skill in business. Learn h…
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Ever felt like PR is a mysterious world reserved for big brands with even bigger budgets? In this episode, I'm thrilled to chat with Pippa Goulden, founder of The PR Set, who is on a mission to make PR accessible and achievable for small business owners like us. Pippa shares her wealth of experience, breaking down exactly what PR is (and isn't!), a…
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In this Episode, Owais and I break down a framework that maps product innovation vs. marketing effort and potential. This Product / Marketing Matrix helps explain why some brand and products dominate on social media and Amazon, while others require brute-force PPC just to stay afloat. In this episode, I cover: The 4 types of products in the matrix …
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Send us a text Episode Summary Have you ever found yourself questioning every move you make? In this raw, unscripted episode, Jama opens up about a late-night spiral of self-doubt, the kind that sneaks in even when everything on the outside looks “put together.” If you’re a high-achieving woman who’s showing up for others but secretly wondering if …
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Welcome to Building Brand You™, the podcast that helps you accelerate your success by unlocking your greatest asset – you. KEY TAKEAWAYS Authenticity can be described as a combination of the stories we tell ourselves, about ourselves and others, which shape our identity and actions. The journey to authenticity begins with noticing the stories we te…
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You’ve probably heard the advice: “Ease back into it.” But when it comes to content, business, fitness—anything that demands discipline—easing back in is often the reason you never get momentum again. In this episode of Built By Business, I explain why jumping straight into the fire is the fastest way to rebuild consistency. Whether you’ve fallen o…
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Most sellers obsess over product features, but the best brands in the world aren’t built on what they sell—they’re built on who they connect with. In this episode of Built By Business, I break down why your product isn’t your brand—and how to leverage people, partnerships, and storytelling to create something that lasts. From Gymshark’s influencer …
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Amazon just rolled out a new ASIN Performance Alert feature—and we’re already using it across multiple client accounts to stay ahead of drops in sales, traffic, and Buy Box ownership. In this episode of Built By Business, I break down exactly how to set up these alerts inside Seller Central, why they matter, and how to avoid drowning in unnecessary…
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I spent six months trying to build my own Amazon AI tool… only to realize the real shortcut was buying one. In this episode I share how my DIY ambitions hit a wall—meeting after meeting, development quotes piling up, and the crushing cost of training models—until I discovered Jarvio.io and realized sometimes you build it, and sometimes you buy it. …
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